The Creative Lab
A playground for creative concepts. Each purse interprets the essence of a brand we admire, imagined through our lens. Open to collaboration with your brand in bringing a concept to life.
The Crushed Can RB Purse
The Crushed Can Purse, conceptualized in March 2025, is inspired by a crushed Red Bull energy drink can. The crushed effect nods to the brand’s early guerrilla marketing tactics, when crushed Red Bull cans were deliberately left outside bars and nightclubs to suggest that everyone was drinking it.
Channeling the brand’s rebellious spirit, the design features a spray-painted Red Bull logo, referencing street art and underground culture. A second iteration of the piece reinterprets this concept through an enlarged bull silhouette, transforming the can’s energy into a bold sculptural statement.
Flavors!
The 'Sugar-Free' color of the Red Bull energy drink was made with its lighter blue color.
RB Crushed Can Purse
Fits all essentials.
Poptab details.
Opening flap that opens and closes with magnets and hinges.
Stands up straight on the table like a can.
Disclaimer: Concept designs inspired by existing brands for creative exploration only. Not affiliated or endorsed by the referenced brands.